According to Spotify, a global internet streaming service, Nigeria, the UK, Canada, and France are the countries where Davido’s song is most frequently streamed.
Davido’s song was included on more than 10 million user-generated Spotify playlists, according to a statement from the platform’s West Africa Artiste and Label Partnerships Manager, Victor Okpala, on Tuesday.
He said, “Davido’s fans’ appeal is hardly in doubt as the Afrobeat star makes music that captures elusive, exhilarating energy and followers across the world have connected since his earliest releases.
“While undoubtedly adored at home, the US is the single largest market for Omo Baba Olowo’s (OBO) song, with the vast majority of his plays coming from outside Africa.
“The UK, Nigeria, Canada and France round out the top four countries where his song is streamed. We are honoured to share his art and ethos with his dedicated followers in Nigeria and around the world.”
In addition, according to Okpala, Spotify advertised Davido’s “Timeless” album on a billboard in Times Square, New York, introducing it to a global audience in one of the most recognizable public places on earth.
